Now it’s serious – inflation is eating away donuts and tacos


“I took my bag to a grocery store

The price is higher than the time before

The old man asked me why it was over.”

– “Junior’s Farm, by Paul McCartney and Wings.

We have reached the breaking point of higher prices.

But who knew it would be donuts?

It was bad enough when Dairy Queen announced that its Taco Tuesday version was going to cost more. A sign posted near the local registers says $1 tacos are just a dream. These will now cost $1.49.

It’s only 49 cents more, but that’s a 50% price increase.

This week, one of my favorite local donut shops — yes, I have several favorites, and that’s on me — announced that cinnamon rolls were going down from $1.25 to $1.49.

I found an extra quarter in my pocket and said they could keep the penny.

dollar donuts

An old favorite donut shop had opened the same way, and I stopped going there.

I’m worried that my other favorite place, which has cinnamon rolls for $1.10, is catching the price hike bug in town and I’ll have to cough up more change.

Where will it stop? Lord, we beg you!

Of course, my choices are to pay – how much is a good cinnamon roll worth, mate?; buy in bulk at the store (yuck); or stop eating cinnamon rolls.

Since I’m watching my sugar intake, what’s behind door #3 is the best option.

But honestly, some days call for a cinnamon roll. You know what awaits you, so why not start…on a roll.

Seriously, is that also out of stock?

We have all faced higher food costs, which significantly reduce our purchasing power. A gallon of milk costs a dollar, neck and neck with a gallon of gasoline.

If higher prices weren’t enough, supply issues compound the problem. You never know what will be out of stock. And sometimes, those are the weirdest things.


Malt vinegar?

Cream cheese spreads?

For a while, there was no dog food on the grocery store shelves. All that was left were small bags of expensive things.

Next was cat food.

House brands have taken a hit. These are usually cheaper, sometimes as good as brand names.

When 2 liter bottles of Sugar Free Coke and Dr Pepper became scarce, I tried HEB’s Sugar Free Cola. It was not bad.

Certainly cheaper. In some grocery stores – not convenience stores – prices for a 2-liter bottle have soared past $2. And I don’t think we have one of those sugary drink taxes here that add to the cost.

Anyway, shouldn’t sugar-free products be exempted?

Other people must have thought that saving money was also important. The store brand was soon no longer available either. This is still not the case, most of the time.

I tried Hill Country Fare Toasted O’s when the price of Cheerios exceeded $4 for family boxes and over $5, in some places, for a jumbo box.

Less tasty but it will be fine for now.

I sprinkled blueberries and granola on my morning heart healthy cereal. Ouch, blueberries might as well be nuggets of gold with the cost of a pint heading towards $4. And my picks of Bear Naked granola varieties are sometimes… one. I buy the one with the least sugar.

And that’s just me. I’m not the pickiest of eaters.

Imagine others with special requests.

What doesn’t cost more?

Our monthly grocery allowance does not cover the cost. We would pull money for gas allowance, except we already pull grocery money for that.

We get excited when the gas dives at $3.51.

It’s everywhere. Remember cleaners offering 99 cents for shirts? A lightly starched and pressed dress shirt now costs $2.19 where I go. Thanks in part to the assumption of the “environmental tax”.

Want to use your debit card? Some small businesses add a cost to the bill because they are charged more for the service.

We just had our quarterly bug spray. It was the same price as before. I wonder how long this will stay in place, I thought?

The following week we were informed that the cost would increase next time.

It’s not scary critters that bother us. It’s a higher price for everything.

To add fuel to the fire, literally, it’s our dry weather. Without good rain, we have to water our gardens. Thus, this monthly bill, which decreases in winter, will increase.

Why can’t Congress do something?

It’s Trump’s fault!

It’s that Biden!

Crazy as the ‘

It’s crazy, that’s what it is, a throwback to the 1970s, when inflation was worse than bad disco. Did you wear a “WIN” button on your shirt? Whip inflation now.

The idea was to stop inflation by encouraging saving and discouraging personal spending.

It’s hard to save when the money comes in and the money goes right away.

But maybe it should be reduced.

Maybe I don’t need donuts. Or tacos on Tuesday.

I was humming this Paul McCartney song from 1974 this week and remembered yet again that it was fun to sing but didn’t make much sense.

There was actually a farm that Paul and Linda stayed at near Lebanon, Tennessee, to relax before launching a Wings tour.

Maybe Paul got too much of the owner’s booze when he wrote the song.

“Olly Hardy should have had more common sense

He bought a gee-gee and he jumped the fence

All that for a few pennies.”


It makes as much sense as our current situation.

We just need Whip Insanity Now.

Greg Jaklewicz is editor of the Abilene Reporter-News and general columnist. If you enjoy local news, you can support local reporters with a digital subscription to

Greg Jaklewicz

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