Clementine Cupcake Company is located at 22720 El Camino Real Suite “A” in Santa Margarita
Photos of Kari Freitas and Simone Smith
SANTA MARGARITA – Is it true that if a person likes sweets, their personality reflects their taste preferences? True or not, Santa Margarita just got a little sweeter with the addition of Clementine Cupcake Company.
Santa Margarita first discovered Clementine’s delicious cupcakes and cookies a few years ago, when a selection was offered for sale at Caliwala’s Market and Deli. An ever-changing parade of delicacies was there, ready to be snapped up. Baked with all-natural, fresh, pure, organic, and locally sourced ingredients with gluten-free and dairy-free options, Clementine’s cupcakes and cookies weren’t too sweet but so wonderfully perfect. If you were lucky, sometimes an end of day surprise with extras would even appear in the Community Share Box. Yum! What a way to make someone’s day and make them smile.
I recently had the chance to speak to Kari Freitas, owner of Clementine Cupcake Company, in her new physical location next to the parking lot, next to Ancient Peaks Winery at 22720 El Camino Real Suite “A” in Santa Margarita, to learn more about his company.
Although Freitas had a master’s degree in clinical psychology and no formal training in baking, she was ready for a career change to something a little lighter that didn’t continue to occupy her mind after the workday was over. A mother of two young daughters, she was looking for something a little more fun, creative and flexible. Freitas and her husband were considering starting a food truck business when the opportunity presented itself a few years ago to purchase Clementine Cupcake Company & Mobile Cookie Cafe from original owner Sadie Agueda. With memories of growing up with her mom and having a big sweet tooth, buying the cupcake business seemed like the perfect decision.
In addition to name, reputation, and various business assets, Clementine’s has come up with an array of award-winning cupcake and cookie recipes that Freitas has enriched over the years. Initially, the business was run in a Department of Health approved kitchen, which they built in their garage, baking and delivering custom cupcakes and cookies for parties, weddings, special events and celebrations. companies. They then added a larger, cheery, tangerine and white vintage trailer, which was laid out to become their mobile cookie cafe to serve satisfied customers at larger events and festivals.
Fast forward to last September 1, when Freitas signed the lease for the old Just Baked location, vacant after the business closed to focus on its Paso Robles location. The opening day for the new Clementine Cupcake Company location was Thursday, October 28, in time for Halloween, with display cases filled with an array of spooky and tasty treats. The recent sale of the mobile cafe allows more time to be spent with the family and allows Freitas and his team to focus on cooking special orders and the new location.
So what will it be? A unicorn, Plain Jane, Lemon Drop, Chai Spice cupcake, Caramel Stuffed Snickerdoodle, or a gluten-free Oatmeal Toffee cookie?
Clementine Cupcake Company is there for you Thursday to Saturday 11:30 am to 5:00 pm