Inflation has affected virtually every aspect of the US consumer chain, even professional sporting events.
Twitter via @_ZachGriff
This year’s US Open Tennis Championships isn’t safe (you can partly thank Serena Williams’ retirement announcement for that), but ticket prices aren’t the only thing going up. skyrocketing, especially when it comes to a proven dealership.
The famous tournament drink is dubbed the Honey Deuce – a Gray Goose vodka-based drink made with raspberry liqueur and lemonade and topped with honeydew melons adorably shaped to look like tennis balls.
What’s not so sweet, however, is the price of $22- for a cocktail.
Sure, you can keep the signature cut, but for many tennis fans and tournament goers, the cost is anything but an ace.
Call it the Big Mac index for tennis… A heck of honey at the US Open is now $22
That’s more than a whole bottle of vodka in some places! pic.twitter.com/UwqN5Qvhhc
— Zach Griff (@_ZachGriff) August 29, 2022
Rename it to “thank you for spending $22 on a honey” pic.twitter.com/qtBs1HV7Bo
— Philip Fama (@tweener_head) August 30, 2022
Excuse me, but a Honey Deuce is now $22? ! pic.twitter.com/G4AU7XMByl
— Foot Fault Tennis (on North American hard courts) (@footfaulttennis) August 30, 2022
YO. I worked the US Open last year and went back for the fan preview yesterday. The official cocktail, the Honey Deuce is $22 (!), and I swear @US Open shaved a good 4 ounces off the cup size since last year. They are tiny. #USOpen2022
– The best barless pizza with left beef (@betterred) August 24, 2022
I want to go to #US Open and drink a Honey Deuce which is now $22
— Michelle Chabra (@MichelleChabra) August 29, 2022
Honey Deuce is $22
The Fed will keep walking pic.twitter.com/zglbk7Iyx4
— Sawmill (@VujaDeMgmt) August 26, 2022
The drink, which debuted in 2007, was initially priced at $18 and dropped to $20 in 2019 when around 250,000 were sold. Over a million Honey Deuces have been sold in the past 15 years.
Bloomberg reported that concessions in general increased by around 10%, with local hotels charging more than $519 per night during the first round of the tournament, others even reaching $700 per night during the holiday weekend and in the final rounds of the tournament.
Ticket prices for the tournament have also skyrocketed, with the cheapest tickets for the women’s final starting at $180 and tickets for the men’s and women’s doubles final starting at $350 apiece. Stubhub.
The US Open is scheduled to run until September 12.